I studied at IED in Rome. My studies in Graphic Design and Art Direction lasted four years. Over the past 20 years, I’ve focused on projects that have been the most rewarding, even though the journey hasn’t always been easy, scroll down to see it. Senior Creative, Art Director and Designer. Born in Italy in 1979, when the prints were all the rage. I am from a sea city where the Vesuvius boils and the sun shines. I lived in The Netherlands (7 years), UK (1 year) and Germany eventually (2 years). Now based in Novara, north of Italy. I am a creative brain, practical hand, analyzing head and loving heart, influencer in real life not online. I am a flexible professional figure, on one hand I can easily follow the guideline direction from a Creative Director, on the other hand I can make a Brand Identity/Campaign and much more from scratch to the end on my own. I am focused on Branding, Art and Creative Direction, Storytelling, Strategic thinking, Aesthetic, Project Management, Packaging’s visual, Photography, Fashion trends, Writing, Music and Visual art. All works on this website have been made by myself and nobody else (apart from a few photograph's projects made by freelance photographers).